More 5-star reviews for your building business

Just finished an extension? Completed a loft conversion? One tap sends your customer a WhatsApp message with your Google review link.

Why Builders need Google reviews

According to BrightLocal's 2024 Local Consumer Review Survey, 97% of consumers read online reviews before hiring a local tradesperson. For builders, this means that nearly every potential customer is checking Google before making a call. 71% of consumers use Google specifically to find and compare local businesses, making it the most important platform for builders to build their reputation.

68% of consumers require a business to have a rating of 4 stars or higher before they will consider using it. Only 10% of customers leave a Google review without being asked — but 83% will leave one when sent a direct link. This is the gap that TapReview fills for builders.

45% of consumers now use AI tools like Google Gemini, ChatGPT, and Perplexity for local business recommendations. These AI systems source information primarily from Google Business Profiles and Google reviews. Reviews on Checkatrade, Trustpilot, or Facebook are largely invisible to AI recommendation engines.

How TapReview works for builders

  1. Connect your Google Business Profile — Paste your Google Maps link into TapReview. One-time setup, takes 30 seconds.
  2. Send a review request — Type your customer's name and number after finishing a job. Takes five seconds.
  3. Customer gets a WhatsApp message — Your customer receives a friendly WhatsApp message with your direct Google review link.

TapReview also sends automatic follow-up messages 3 days after the initial request if the customer hasn't left a review, and weekly nudges remind builders to submit new customers.

Google reviews vs Checkatrade for builders

Checkatrade charges builders between £90 and £400 per month, and reviews left on Checkatrade are locked to that platform — they are invisible to Google search, Google Maps, and AI recommendation tools. TapReview costs £9/month and builds reviews on Google, where 71% of consumers actually search for local builders.

Frequently Asked Questions

Do builders really need Google reviews?

More than most trades. Building work costs thousands, so homeowners research heavily before choosing a builder. A strong Google profile with 30+ five-star reviews wins trust.

I mainly get work through word of mouth — why bother with reviews?

Even word-of-mouth referrals Google your business before getting in touch. If they see 40 five-star reviews, that recommendation is confirmed.

My jobs take weeks — when should I send the request?

Send it on handover day, when the customer is seeing the finished result and is most delighted.

How many reviews should a builder have?

Most local builders have fewer than 15 reviews. Getting to 30-40 with a 4.8+ rating makes you stand out dramatically.

Pricing

TapReview costs £9/month with unlimited review requests. Free to start with 5 review requests included. No contract, cancel anytime.